Project Description
My challenge for this project was to create key screens of an after conducting interviews to determine people's needs and behaviors.
Deliverables
Brand Identity
Mobile App Mockup
Year Created
2020
Adobe Illustrator
Adobe Photoshop
Software
Emulating the feeling of Exploration
Due to the COVID-19 pandemic, many people were under quarantine, having to physically distance themselves from their friends and loved ones. As a result, people craved the social interaction from other people and the freedom from COVID restriction. In this project, I aimed to create a virtual hangout
app that would simulate the feeling of being able to hang out with their friends and loved ones.
Conducting Research
In order to get a better understanding of the needs and habits of others, I asked 10 people the question...
Clustering The Results
After recording all of the responses from the the interviews, I grouped similar response and organized them into catergories.
Discovering Needs and Behavior
After clustering the information, I was able to see the patterns of the interviewees' needs and behavior.
I found that...
People often engage in social activities because they find comfort to be around others.
People do things out of the ordinary because they want to experience new things.
People prefer to have company with them because they love
to connect with others.
Introducing Weego
After collecting all the information I need, I was able to brainstorm app ideas which led me to create Weego. It is a
real time virtual hang out app that let users do activities at real locations as a solution for the boredom caused by the recent global pandemic.
